DirectionFinder® Survey

The City of West Des Moines conducted its eleventh DirectionFinder® Survey in the Summer of 2024. This survey, developed and administered by ETC Institute, a leader in market research for local governments, assesses citizen satisfaction with the delivery of major City services. The results help determine priorities for the community as part of the City’s ongoing planning process. The survey has been conducted approximately every other year since 2002, each time with a random sample of approximately 500+ respondents. The results have a 95% confidence level with a margin of error of at least +/- 4.4 percent.

Citizen Survey Results

Read the 2024 Citizen Survey Executive Summary

View ETC Institute's Presentation to Council